Category Archives: CULTURE + HAPPENINGS


March 17, 2019

  BIOHACKING : The use of science and technology to
make one’s body function better and more efficiently.

It’s that time of the year! Yup, the 6th Annual Biohacking Conference, Upgrade XP featuring Dave Asprey and powered by Upgrade Labs, is a few weeks away and you need to grab your tix now!

This year, it’s April 5 – 7, 2019 at the Beverly Hilton Hotel. (YAY SO CLOSE!!)

The three-day conference brings together global rock stars of biohacking alongside 1,200 attendees for a weekend of hands-on ‘hacks’ from leading-edge technologies to breakout sessions with industry pioneers, custom tailored meals and more, all focused on physical fitness, cognitive wellness and a healthy diet, with more exciting announcements including speaker line-ups and programming details.

At Upgrade XP, biohackers will have access to highly curated exhibitors in the Technology Playground, which will feature immersive biohacking technologies exclusive to Upgrade XP.

These interactive activations will explore everything from stem cells and beauty treatments to biomarker testing and high-tech fitness. A series of in-room biohacks will be available to attendees who choose to stay at The Beverly Hilton during the Upgrade XP weekend event. VIP experiences will also be available to all attendees throughout the weekend at the on-site Upgrade Labs facility.

The Upgrade XP conference will include a series of invigorating talks, panels, and Upgrade U Master Courses led by industry leaders including scientists, researchers, medical specialists, and celebrities in the biohackingsphere. Michelle Sorro will act as Emcee of keynotes and panels throughout the weekend. Biohackers from around the world are invited to listen to the world-class speakers like Dave Asprey, Martin Tobias, Arianna Huffington, Amy Purdy, Shawn Stevenson, Jim Kwik, Dr. Dan Siegel, Dr. Frank Shallenburger, Dr. Joseph Mercola, Dr. Harry Adelson, Dr. Amy Killen, Dr. Matt Cook, Jessica Encell Coleman, and Robert Richman. VIP guests will also receive an invitation to special VIP Dinners hosted by Martin Tobias, CEO of Upgrade Labs, and Dave Asprey, CEO and Creator of Bulletproof.

“We’ve totally overhauled this experience, making it more intimate and more interactive for attendees.  Not just a speaking series, Upgrade XP will transform attendees’ lives with specialty tailored meals, access to one-of-a-kind ‘hack’ technology and services, interactive speaking forums and more,” said Upgrade Labs CEO Martin Tobias. “We are disruptors in the fitness space with Upgrade Labs and we plan to do the same with this conference where attendees will walk away feeling better, looking better and empowered and informed to live better.”

This year’s Upgrade XP will be an intimate event with only a limited number of tickets available. 

All attendees will be treated to daily seated luncheons, morning workouts, and exclusive biohacking swag to take home, with additional perks offered to Preferred and VIP attendees throughout the three-day conference.

Tickets start at $1497 and can be purchased here:

Ticket Prices:

  • General Admission: $1,497
  • Preferred Admission: $2,497
  • VIP Admission: $3,497

Upgrade XP Conference Location:

The Beverly Hilton |9876 Wilshire Boulevard |Beverly Hills, CA 90210, US

For more information on details for each admission package or to purchase your tickets visit now!

About Upgrade Labs

Upgrade Labs launched its first location in Santa Monica, CA in 2017. The brainchild of Bulletproof founder, Dave Asprey and Labs CEO Martin Tobias, Upgrade Labs is the world’s first Biohacking Health and Fitness facility which utilizes technology to help members reach their highest level of physical, cognitive and cellular performance through unique training and wellness programs. Upgrade Labs’ data-driven technology uses measurable and trackable results, all driven by science with the goal of optimizing one’s overall health. These onsite technologies work together to optimize multiple biomarkers, which show lower levels of inflammation, improved cognitive function, quickened muscle growth and optimized hormone levels. Services include personal physical and cognitive training, as well as a collection of wellness treatments aimed at improving overall recovery and mobility. Membership packages are available and include a tailored selection of services. Additionally, guests are able to come in and purchase individual wellness treatments or access singular programs.  Upgrade Labs has two locations with the original location in Santa Monica, CA and its newest location at Beverly Hilton Hotel.



March 11, 2019

GRIFFIN CLUB: Address3084 Motor Ave, Los Angeles, CA 90064

Check out the link here!

Join Local Mercato & the Griffin Club for a weekend of self care. Each day will focus on cutting edge restorative wellness, health & fitness.  Learn from experts (doctors & scientists), listen to community thought leaders, engage in workshops, and experience the latest in beauty and fitness.

Daily Programming from 9-4pm

Check out LA Times Press

What you get:

  • Workouts
  • Speakers
  • Self Care (Mini Restorative Treatments & Workshops)
  • Shop a curated wellness marketplace of brands: HPE Athleasure, Roam Shoes, Cannabis Pop-Up + ULIV Skincare
  • All day access to one of LA’s most distinguished sports and lifestyle members only clubs . Enjoy the pool, locker room (sauna, steam, shower), and more
  • Delicious & Healthy Snacks throughout the day + Lunch
  • Restorative swag bag
  • Full day programming (see below)
  • Tickets: $60 (1 day pass) or $90 (2 day pass)
Phone(310) 836-4400

Dreamscape Immersive At Westfield Century City

February 27, 2019

We’re always on the lookout for ways to infuse adventure and play into our lives here in LA. Especially in the wellness world where things tend to get a bit dry and serious.

Enter a next level way to share levity and excitement with the  kids. Look no further than Dreamscape, the immersive VR experience like no other at Westfield Century City. Talk about a mini-vacation.

The experience is three original epic adventures, full sensory storytelling as viewers are transported to fantastic new worlds. It combines the emotional power of Hollywood storytelling, the visceral excitement of great theme-park rides, and proprietary full-body tracking technology to create stories and worlds that push the limits of virtual reality.

Walter Parkes, co-chairman of Dreamscape Immersive notes, “At its heart, Dreamscape is about merging the scope and emotional power of cinema with the pure visceral excitement of a great theme-park ride — all within a totally new VR technology that allows our audience to enter into and become part of the story.”

What’s to see:

Alien Zoo, which earlier this year had a sold-out, critically acclaimed six-week pop-up run, offers guests the opportunity to travel to a larger than life, intergalactic haven where they come face-to-face with endangered alien creatures from across the galaxy. Upon arrival, travelers will experience the exhilaration of being able to play ball with exotic frogcats, pet majestic creatures, and, by working together, even narrowly escape the galaxy’s greatest predator.

In Lavan’s Magic Projector: The Lost Pearl audiences are offered a fundamental wish fulfillment: to step through the screen and become part of a movie. Once inside this heart-pumping adventure, participants will be challenged to unlock clues, escape treacherous traps, and work together as they discover the secret of The Lost Pearl.

In The Blu: Deep Rescue, Dreamscape’s breathtaking co-production with WeVR, an epic descent into the ocean to explore dazzling underwater worlds and aquatic life soon becomes an urgent mission to rescue a trapped baby Blue Whale and unite it with its mother.

OMG – this was quite literally the most fun day I have had in years. I was totally blown away. We all were. It was the most unreal experience, I don’t even know where to begin. Run don’t walk and do all three. Yup – you need to do them all. All next level amazing!!

For more information about Dreamscape and to purchase tickets:

Westfield Century City
(310) 277-3898
10250 Santa Monica Blvd, Los Angeles, CA 90067


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October 23, 2018
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Brandon Ravare’s Unique Curated Fall Cocktails At The Los Angeles Athletic Club

October 18, 2018

Nothing says FALL like a swanky cocktail.   

Growing up in NYC, come Fall, my friends and I would walk down to the Plaza and use our fake ID’s to order whatever the” cool” grown up cocktail of the season was. It was usually something dark and mysterious that I would pretend to enjoy, when all I really wanted was a Shirley Temple. I never developed a sophisticated taste for cocktails, despite growing up in the most precocious of cities. That being said, when I taste a craft cocktail – it’s almost as if I have loved them all along. Thank you Brandon Ravare for ushering me into an adult cocktail palate when it comes to your stunning creations.

If you haven’t been over to the historic, swanky and sexy Los Angeles Athletic Club, you are missing out on a true LA classic.

Looking for a chic after-work cocktail spot or somewhere cool to suggest to that Raya date? What about sexy spot for a get together or event? Look no further that the LAAC. This is where bar director Brandon Ravare has created a unique new fall cocktail program for you – alas, your bespoke craft cocktail fantasies are all about to come true. And in one of LA’s coolest settings.

Bar Director Brandon Ravare  creations include Carnard Pretentieux – with ingredients including duck fat and thyme-infused cognac – to a very tropical Christmas on Lanai and a refreshing Eastside option – made up of Brokers gin, lime juice, cucumber slices, simple syrup and mint leaves – as well as Autumn Sonata, featuring a clover sliced pear. Is it 5 o’clock yet?!

Brandon was mentored by Marcos Tello – often credited as the originator of craft cocktails in LA – and, oversees the Club’s bar programs, including the newly-debuted and surf-inspired Kahuna Room as well as Invention, Blue Room and special events.

(The secret recipes you see here!)

Canard Pretentieux –2 oz. Duck Fat and Thyme infused Cognac, .5 Demerara Syrup, .5 Cream, 1 Entire Egg (Tri-Shake and Fine-Strain. Garnish with grated Nutmeg. Whiskey Dram)

Christmas on Lanai’ – .25 oz. Lime Juice, 1.5 oz. Pineapple Juice, .75 oz. Coco Lopez, .25 oz. Hamilton 151 Rum, 1.5 oz. House Made Spiced Rum (Whip and Dump. Garnish with grated cinnamon, mint bush and cinnamon stick. Pilsner Glass)

Paloma with grapefruit and limes – .5 oz. Lime Juice, .5 oz. Agave Syrup, 2 oz. Grapefruit Juice, 1.5 oz. Los Altos Blanco Tequila (Top with Tonic Water. Toss and Strain. Salted Rim and Lime Wedge. Pilsner Glass)

Autumn Sonata with Absolut Elyx and pear – .75 oz. Lime Juice, .75 oz. Ginger Syrup, 1 oz. St. George Spiced Pear Liquer, 1 oz. Absolut Elyx (Top with Shramsberg Blanc de Blanc. Toss & Strain.Garnish with Cloved Pear Slice.Collins Glass)

Eastside with the cucumber ribbon -6 to 8 Mint Leaves,  2 Cucumber Slices, 1 oz. Lime Juice, .75 Simple Syrup, 2 oz. Brokers Gin (Muddle, Shake and Fine-Strain. Garnish with Mint Leaf)

American Trilogy –1 oz. Rittenhouse Rye, 1 oz. St. George Apple Brandy, 1 Brown Sugar Cube, Dash of Orange Bitters (Muddle, Stir and Strain. Garnish with an Orange Peel. Double Old-Fashioned Glass)

Los Angeles Athletic Club
431 West Seventh Street, Los Angeles, CA 90014
(213) 625-2211


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